When an editor takes on a site, that site will have previous content in it which needs to be overwritten over time. Every fresh article must overwrite one of those older articles until all are gone.

Changing Content in Articles
When an article is posted into the BellaOnline system, it is instantly indexed by Google and other search engines. To reach and maintain the top search result spot, that content must remain static from that point forward.

Overwriting Content in an Emergency
Note from the Editor Help Desk - Here is a generic text to use to overwrite articles, if the previous editor wants their content removed immediately.

Overwriting Previous Editor Content
When you take on a site at BellaOnline, it will have content in it from the previous editor or editors. Each week this content should be replaced with your own fresh ideas and point of view.

Updating Existing Articles You've Written
When you first take over a site, your main focus will be on overwriting existing content until your site is 100% in your own words. However, after a few years in your site, you may start considering tweaking your OWN older content to improve it.

Why Overwriting Old Articles is Critical
Overwriting the previous editors' articles on your site is a critical part of being with BellaOnline. Why is this? Because unlike most other content sites on the web, we put our editors' rights first.

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